Improved Collaterals

According to the proposed strategic collaterals, below are the collaterals which is implemented as real object instead of illustration only.

Booth Final

Below is the 3D textured booth model. At the bottom of the pictures is a walkthroughg video of the booth.

There was a change to the design, which the digital petition section which original  situated at the exit is now placed before the final 3D art.

 A perspective view of the booth.

 A rear view of the booth

A perspective view of the booth from a different angle

Best Angle

Below is a short walk through of the booth. Enjoy.

Website Final

This is the website design for this campaign. The aim for rhis website is to educate people regarding what is child neglect and how people could overcome child neglect issues, as well as identifying possible victim of child neglect.

Landing page.

Action page

List of steps of overcoming child neglect issues. Participants are required to key in their name and e-mail to join us in fighting child neglect and receive informations regarding our events and activity.

Link page

This is where participants could go to our social network and find out more about us.

Information page

This page provides the information regarding what child neglect briefly. 

Symptoms page

This page shows the symptoms of a neglected child to educate people so that they can identify the victims and take actions before anything bad happens.

Contact page

This page provides information on who you should contact if child neglect issues occur.

TVC Final

TVC animatic from minor part of this FYP.

The story started with Tommy looking outside of the window, anticipating the arrival of his parents after work. When Tommy saw his parents arrived, he was happy and excited and went up to the door to his father. However, the father seem to be tired and had no interest in what Tommy is trying to show him. When they arrived at the office, his father send him away by telling him he is busy and he had a phonecall
to take.

Feeling disappointed, Tommy went to his mother with the hope of showing her his exam result. However, the mother was frustrated regarding the broken oven and she couldn’t make dinner. She briefly brush through Tommy and had an arguement with her husband. As they argue, Tommy was seem to be alone in the darkness and walls started rising up to lock him up. He tried running but fell on his feet. As he screams
for help, the parent continued their argument and in the end, Tommy ended up in a cold dark room.